In the context of marketing, a demographic target market includes factors such as __________.

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The correct choice highlights that a demographic target market refers specifically to characteristics that define segments of a population based on quantifiable factors. Age and gender are classic examples of demographic indicators because they provide concrete data that marketers can use to segment their audience.

Understanding these demographic aspects is essential for creating effective marketing strategies tailored to specific groups. For instance, an advertisement for a product aimed at teenagers will differ significantly from one geared toward senior citizens, highlighting the importance of age in determining the marketing approach. Similarly, gender can influence preferences, behaviors, and purchasing decisions, making it a crucial factor in targeting advertisements.

Other factors listed, while important in their respective contexts, fall under different categories of market segmentation. Health and wellness pertains more to psychographics, focusing on attitudes and lifestyle choices. Income relates to socioeconomic status but doesn't capture the broader demographic definition as comprehensively as age and gender do. Cultural background may influence preferences and behavior but is considered more of a sociocultural factor rather than a core demographic. Thus, age and gender remain fundamental components of demographic segmentation in marketing.

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